About MKS and its philosophy
Is a specialist in strategic marketing training and consulting in the Philippines.
Helps harness and leverage the human capital while raising standards of excellence of Asian marketers.
Through its consulting work and experience, helps companies achieve marketing efficiencies in brand development and brand management, market research, sales and channel management, advertising, public relations and direct marketing.
Has actual grounded experience in related areas of marketing that include business development, marketing research, sales and channel management, advertising, product development, brand management, public relations and direct marketing.
Has extensive experience across many industries that include telecommunications, advertising, travel and tourism, pharmaceutical, healthcare, FMCG, retail apparel, education, food, non profit organization, logistics, direct selling, building products and solutions, banks and financial solutions and real estate.
About the Facilitator: Karen V. de Asis
- 2003 Agora awardee for Excellence in Marketing Education
- Over twenty years of grounded experience in Marketing that includes Strategic Marketing Planning, Business Development, Sales and Channel management, Advertising, New Product Development, Brand Management, Marketing Public Relations and Direct Marketing.
- Extensive experience across many industries that include telecommunications, advertising, travel and tourism, pharmaceutical, healthcare, FMCG, retail apparel, education, food, non-profit organization, logistics, building products and solutions, banks and financial solutions, real estate and direct selling.
- Teaches Marketing Management and Brand Management at a leading Graduate Business School
- Master in Business Administration, Ateneo Graduate School of Business
- Doctor of Education major in Leadership and Management, with High Distinction, De La Salle University